Selected work

Four of these six have been with me thirteen years or more.

The sites are live. Go look at them.

01Hospitality · Big Sur

Treebones Resort.

An off-grid resort on a Big Sur bluff, and a website that has to book every bed. Guests book direct, so the resort keeps the cut a booking site would take.

ScopeWeb · Dev · SEO
Since2011
BookingDirect, on their own site

Read the Treebones story →

02Hospitality · Ninilchik, Alaska

Knepper's Alaska Fishcamp.

This one is the family business. My parents started it in 1988 with a fire pit and a few tents on the river. I've run its website for twenty-one years, and every summer I answer the phone from the lodge.

ScopeBrand · Web · SEO · Apparel
Years21

Visit alaskafc.com ↗

The Family Business Office library inside the Watts Law Building

03Personal brand · Advisory · 2025

Richard Watts × FBO.

Richard Watts is a personal advisor and legal counsel to America's most successful families. His fourth book comes out in 2026. I designed and built the website for him and the Family Business Office.

ScopeDesign · Dev

Visit richardwatts.com ↗

04Winery · Ripon, California

Lucca Winery.

The Lucchesi family already had a brand when I came on. I built the website, the online store and the wine club subscriptions, and I still do their tasting menus, club inserts and email.

ScopeWeb · Ecomm · Print · Email
Years13

Visit luccawinery.com ↗

05Food brand · Since 2019

Jumbo Sunflower Seeds.

Jumbo has been on shelves for forty years. I keep the website and the store in step with what is on the shelf each season, and I run their Amazon listings and ads. Six flavors, the same lineup everywhere it sells.

ScopeWeb · Ecomm · Amazon FBA

Visit jumboseeds.com ↗

A lifeguard tower on the sand at Sunset Beach

06Restaurant · Sunset Beach

J King Neptunes.

Seventy years on PCH in Sunset Beach. I build the site and design the menus, in print and online. The menu is a web page, not a PDF, and the reviews on the site are live.